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Dr. Oetker Product Base

Dr. Oetker Product Base

We built Dr. Oetker Product Base's website.

End to end.
Your destination for trusted Dr. Oetker products — from cakes to desserts, making every moment sweeter..
Designing and building a premium digital experience for Dr. Oetker Product Base. Built in record time with a modern CMS and bespoke integrations.
CMS
Türkiye
Food
Live: 2022
https://droetkerurunleri.com/en/

What was breaking. What we built.

Problem

No centralized platform for product data.

Dr. Oetker lacked a centralized platform to manage and distribute product data efficiently, creating operational bottlenecks.

 

Scattered and inconsistent product content.

Product descriptions, barcodes, print-ready images, and e-commerce data were scattered across different channels, creating inefficiencies and inconsistencies.

 

Limited access for retailers and partners.

Retailers and partners struggled to access up-to-date content, leading to delays, errors, and missed opportunities in product launches and online sales.

Solution

A comprehensive, centralized Product Platform.

We built a comprehensive Product Platform where Dr. Oetker can seamlessly launch and manage all its products, centralizing descriptions, barcodes, and print-ready visuals.

 

Automated data sharing with e-commerce.

The platform enables automated data sharing with e-commerce sites, ensuring accurate and consistent product information across every channel.

 

Direct access for retailers and faster go-to-market.

Retailers and partners now have direct access to accurate, ready-to-use product information, ensuring consistency, faster go-to-market, and a stronger digital presence.

The stack we shipped.

CMS Platform

With a solid CMS foundation, everything becomes possible.
Felu CMS

ERP & CRM Platform

Connect your sales, customer, and inventory data to streamline operations and decision-making.
SAP

Analytics Integrations

Gain clear insights into customer journeys and turn data into measurable growth.
Google Analytics, Google Search Console, Google Tag Manager

Marketing Integrations

Power your campaigns with integrated tools for email, ads, automation, customer engagement, and more.
Google Ads

Agentic Channels & Marketplaces

MCP server live for Gemini, ChatGPT and Claude. ACP-ready checkout.

Security & Compliance

Protect customer data with enterprise-grade security and global compliance standards.
ASF Anti Spam, ASF WAF, IPDB, DDOS Protection, Patchstack, SSL, Isolated PHP environments

Get started in 1 minute.

A 1-minute form. A 30-minute call. A written roadmap before any commitment.
01

Tell us what you're building

1-minute form
Only your main goal. No 20-field qualifying questionnaire, no calendar gymnastics.
02

Free strategy call

30 minutes · with a strategist
We'll tell you what we'd build, what it would cost, and what we wouldn't recommend.
03

Roadmap, proposal, contract

In your inbox
Written, scoped, priced. Yours to keep whether we build it or not.

Get your free strategy call.

⏱︎ 1 minute to apply. No card.
30-minute call with a senior strategist, not a sales rep.
Written roadmap with scope, price, and what we'd cut.
Yours to keep whether you sign with us or not.

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